Socialite Vera Sidika. "Women fought the battle for equality because they did not want to be reduced to their genitals and mammary glands. However, today, it is women like Vera Sidika and Kim Kardashian who encourage women to self-mutilate," Rasna Warah. FILE PHOTO | NATION MEDIA GROUP
In Summary
- In Kenya, some female news anchors and TV hosts act as if they are on a catwalk, with each competing with the other to show off their cleavages and legs.
- Women who object to the objectification and commodification of women’s bodies are described as prudish and out of sync with the demands of a modern individualistic society.
- The practice of female circumcision is similarly carried out by women in many African societies, notably in Somalia and Egypt, where more 90 per cent of women have undergone the procedure, often under unhygienic conditions without any anaesthetic.
When the airwaves were liberalised in the mid-1990s, I feared that the plethora of vernacular radio stations could lead to increasing ethnic chauvinism in Kenyan society.
I felt that Kenya
was too fragmented ethnically and that irresponsible radio journalism
combined with ethnocentrism could ignite ethnic conflicts and reinforce
stereotypes.
My fears were confirmed a decade later,
when some vernacular radio stations were accused of inciting
ethnic-based violence before the 2007 elections
However, now I believe that it is not the ethnocentricism of local vernacular radio stations that we should be worried about, but the blatant sexism and dumbing down of content in the English-language stations.
However, now I believe that it is not the ethnocentricism of local vernacular radio stations that we should be worried about, but the blatant sexism and dumbing down of content in the English-language stations.
Let
me explain. The other day when I was stuck in Nairobi’s legendary
traffic, the driver of the taxi I was using tuned into one of the more
popular local English-language FM stations.
I liked his choice – it is one of the stations I tune into myself when I am driving.
SEX TALK
However,
the conversation between the hosts of the station at 7.30 in the
morning was truly alarming. There was talk of extra-marital affairs, mpango wa kandos, seduction tips, and the like.
At
one stage, the conversation got so graphic that the taxi driver
switched the dial to another station out of sheer embarrassment.
Unfortunately,
the station he tuned into was equally lewd and so he spent the better
part of our ride just switching from one FM station to another.
I
thought of all the parents who have to endure such conversations while
driving their children to school – conversations that are best left for
after 9 pm.
That morning, this newspaper had reported
that several children in Busia had become paralysed due to
maladministration of injections.
There was also a
ground-breaking story of images of the planet Pluto being seen for the
first time. But one would not know any of this by listening to local FM
stations. The talk was all about sex.
But then maybe
this is the reality of a post-feminist, neoliberal world. The
commodification of sex and women has gained a new impetus in this new
money-worshipping society. Anyone is game.
SOFT-PORN SHOWS
In
Kenya, some female news anchors and TV hosts act as if they are on a
catwalk, with each competing with the other to show off their cleavages
and legs.
This sexing up of presenters and dumbing down of news have turned some news bulletins into soft-porn shows.
Women’s
breasts, buttocks and legs are on sale to the highest bidder, with the
bidding being done by none other than the women themselves. Women who
object to the objectification and commodification of women’s bodies are
described as prudish and out of sync with the demands of a modern
individualistic society.
This “oppression of the self”
is by no means a new phenomenon. In ancient upper-class Chinese
society, mothers would bind their daughters’ feet for years in order to
achieve an ideal of female beauty that included stunted feet that looked
like hooks. Girls with bound feet were considered more marriageable,
presumably because they would not be able to “run around” (i.e. be
unfaithful to their husbands).
SELF-MUTILATION OF WOMEN
The
practice of female circumcision is similarly carried out by women in
many African societies, notably in Somalia and Egypt, where more 90 per
cent of women have undergone the procedure, often under unhygienic
conditions without any anaesthetic.
Women fought the
battle for equality because they did not want to be reduced to their
genitals and mammary glands. However, today, it is women like Vera
Sidika and Kim Kardashian who encourage women to self-mutilate. All
these women are in the service of patriarchy – they are essential cogs
in the wheels of institutionalised sexism. They reinforce every
stereotype of women, and ensure that women remain the agents of their
own oppression.
At any other time in our history,
“celebrities” like Kim and Vera would have been the objects of pity.
They would have elicited the same sympathy one feels for a poor woman
who is forced to sell her body or women who are coerced by pornographers
to perform sex acts with strangers. Today, girls all over the world
want to be just like Kim and Vera – porn stars, but without the label.
rasna.warah@gmail.com
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